Sanjiv Kaul Joins Pulsic Advisory Board

Appointment of EDA veteran strengthens advisory team

Bristol, England – March 8, 2007 – Pulsic Limited, the leader in custom design automation™ for memory, today announces that Sanjiv Kaul has joined its advisory board. The appointment of EDA veteran Kaul further strengthens Pulsic’s distinguished advisory board, which includes Roy E. Jewell, president of Magma Design Automation Inc., and Peter Harverson, former vice president of Cadence Europe.

With more than 20 years in EDA, Kaul brings a wealth of business experience to Pulsic. He has a strong track record of driving strategies that lead to market leadership. Kaul has played important roles in some of EDA’s most successful businesses. His EDA career spans his start as an applications engineer at Daisy Systems and then his growth up the marketing ranks through Daisy, Valid (acquired by Cadence, NASDAQ: CDNS), Frontline (acquired by Avant!) and Synopsys (NASDAQ: SNPS). At Synopsys, where Kaul spent 10 years, he led the Synopsys move into physical design as the senior vice president/general manager of the Physical Synthesis business unit. After helping Synopsys become the leader in digital IC Implementation, he worked on putting the Synopsys Analog and design for manufacturability (DFM) businesses on the fast track. Today, Kaul is focusing his energies on a few promising startups.

Ken Roberts, CEO of Pulsic, comments: “Sanjiv will provide us with practical strategic focus and advice as Pulsic enters our next phase of growth and success. We are confident that his experience will help us strengthen our current technology and business leadership position within our target consumer-driven markets.”

“Pulsic has developed solid technology and a proven market-winning proposition for custom design automation,” adds Kaul. “These are exciting times for Pulsic and I look forward to working with them to help drive even greater success.”