Hynix Semiconductor Adopts Pulsic’s Lyric Shape Based Place & Route Flow

Bristol, England – 15th September 2004 – Pulsic Limited, the EDA company that delivers shape-based, IC physical design solutions for analog, mixed-signal and custom digital designs, today announced that Hynix Semiconductor has adopted its Shape Based Place & Route flow to reduce the turnaround time for leading edge designs. Hynix Semiconductor will adopt Pulsic’s Lyric AMS suite for global, automatic and interactive routing, in addition to Pulsic’s Spine Router which is specifically designed to address the challenges of memory routing-channel interconnect. Hynix Semiconductor will also use Lyric AMS’s floorplanning, autoplacement, and signal integrity capabilities as part of the new design flow.

“We have completed a detailed evaluation of Pulsic’s shape-based tools over the last few months and concluded that we can improve productivity in several key areas by applying this technology as part of our overall design flow” commented Dr. S.K.Hong, CIO and VP. “We will utilise Pulsic’s technology for many of our upcoming leading edge designs and continue to work with the Pulsic team to extend the scope of our relationship.”

“We have seen a reduction in design cycle times of between 30% and 50% using Lyric AMS compared to the traditional approach for these types of designs. We are immensely pleased that Hynix Semiconductor has adopted Pulsic for its leading edge designs, and has further endorsed the improvements in productivity and quality of results that Lyric AMS can bring” added Ken Roberts, CEO at Pulsic. “It is particularly rewarding to establish a relationship with one of the leading global semiconductor companies and our relationship with Hynix Semiconductor is indicative of the momentum which we are achieving in key markets around the world.”

About Hynix Semiconductor Inc.
Hynix Semiconductor Inc. (HSI) of Ichon, Korea, is one of the leading companies in the development, sales, marketing and distribution of high-quality semiconductors, including DRAM, SRAM, Flash memory and system IC devices. Hynix Semiconductor is the world’s top tier DRAM supplier with eleven manufacturing fabs worldwide, and production capacity of over 360,000 wafer starts per month. Hynix Semiconductor maintains worldwide development, manufacturing, sales and marketing facilities. Further information about Hynix Semiconductor is available at www.hynix.com.